Owners Mindset
September 18, 2025

Spreadsheets Close Deals—But Laughter Keeps You Alive

Humor forges deeper connections, turning colleagues into genuine teammates.

Spreadsheets Close Deals—But Laughter Keeps You Alive

Spreadsheets Close Deals—But Laughter Keeps You Alive

Lesson: The Power of Humor Under Pressure

When we talk fundraising, we obsess over pitch decks, data rooms, and closing calls. Yet the real fuel that gets you through those marathon months is a simple human ingredient: laughter. One shared joke can reset the room, lower cortisol, and remind everyone that you’re in this together—not just for the numbers but for the journey.

Insight: Why Humor Belongs in the Deal Room
  • Pressure Release Valve – A quick laugh diffuses tension and prevents decision fatigue.

  • Signal of Confidence – Teams that can smile in high-stakes moments show investors they’re resilient.

  • Bonding Agent – Humor forges deeper connections, turning colleagues into genuine teammates.

If you’re going to spend months in the arena, surround yourself with people who can shoulder the burden and crack a joke when the room gets too quiet.

Action Item: Build “Micro-Joy” into Your Fundraise
  1. Celebrate Small Wins – Finished the data room? Five-minute laugh break.

  2. Add a Human Slide – One lighthearted photo or story in the deck shows culture, not just metrics.

  3. Choose Culture Fit – Vet advisors and partners for EQ and humor, not just credentials.

Are you mid-raise and feeling the grind? Think about your best (or worst) fundraising moment—I've got a pretty wild one of my own.